Most popular beauty treatments

Pure gold masks, anti-smog cosmetics, eyelash lifting, hair coloring using the airtouch method - what services modern beauty salons do not offer to their clients! Below we will consider the most popular cosmetic procedures and try to figure out how safe these innovations are.


1. Jade massage

Facial massage is one of the most popular spa treatments and, according to experts, one of the most useful. The classic option is a massage directly to the face, neck and décolleté. For a long time, massage using the so-called Korean technology remained at the peak of popularity. Make it with your fingers clearly along the massage lines, pressing on certain points. But recently, another technique has come to replace it, borrowed by the West from China - with the help of jade massagers. This instrument is a small roller of jade stone, which is driven over the face and neck. The boom in jade massages began after information appeared on the Internet that this procedure improves the functioning of the lymphatic system, eliminates edema and swelling on the face, treats inflammation on the skin, activates the production of elastin and collagen, improves complexion and even relieves spasms of cerebral vessels..

By and large, a jade massager is really good for the skin, but to be objective, it is worth noting that a similar effect can be obtained through conventional finger massage. After all, the main task of the procedure is to improve blood flow and lymphatic drainage, and what devices to use for this is the choice of the cosmetologist and the client. By the way, jade is not important for roller massage, especially since with the growing popularity of the jade procedure, massagers from this material have jumped sharply in price. With the same success, you can use any other stone or other material. And what is really important is not to overdo it during the beauty procedure and not stretch the skin, because this is fraught with sagging and wrinkles.

2. Chemical peeling

Although this procedure is far from being a novelty in beauty salons, it does not lose its popularity. Chemical peeling is the removal of exfoliated and damaged cells to accelerate skin regeneration. After the procedure, the skin becomes smoother. In addition, peeling helps fight pigmentation and wrinkles.

Despite the positive reviews about chemical peeling, many still do not dare to do it. The main deterrent in such cases, as a rule, is the word "chemical". This trend is especially noticeable these days, when the popularity of everything natural is growing. In fact, not all "chemistry" is harmful to humans. For such peeling, as a rule, active acids of natural origin are used: from salicylic to lactic or fruit. Such procedures, subject to the rules, can be carried out at home. The most popular home chemical peel option is using lemon juice.

But if you use a very concentrated solution or the wrong acid for the procedure, you can cause burns and inflammation on the skin. And in beauty salons, serums with a more delicate effect are increasingly used instead of aggressive peeling substances.

3. Carbon peeling

In general, several types of peeling are used in cosmetology. It can be chemical, mechanical, ultrasonic or laser. So carbon is a trendy innovative type of laser peeling. It is carried out using a laser and a special gel based on carbon dioxide. The procedure is used to treat acne, comedones, enlarged pores. The advantage of carbon peeling is its painlessness and the ability to combine it with other beauty procedures, including beauty injections. If the procedure is done professionally, then its only side effect is a slight reddening of the skin.

4. Golden masks

The fashion for masks made of pure (24 carat) gold came to us from Korea. It is believed that such procedures have anti-aging and anti-inflammatory properties. A few years ago, a study was conducted that confirmed the benefits of such a procedure for the skin, and scientists recognized the beneficial effects of gold nanoparticles in combination with collagen and hyaluronic acid on the face. But there is another opinion on this matter. The American Society for Aesthetic Plastic Surgery suggested that gold has the opposite effect. Namely: nanoparticles of this metal actually accelerate the aging process, as well as slow down the natural healing of wounds. Be that as it may, in fact, the popularity of golden masks around the world is only growing.

5. PRP-therapy

PRP-therapy (plasmolifting or “blood injections”) is a Swiss skin cell rejuvenation technology based on the use of autogel injections. Autogel is a mixture of the client's own plasma and platelets, to which hyaluronic acid is added. The use of this product moisturizes the skin, tightens and improves its color, smoothes wrinkles, stimulates cellular metabolism. In the words of cosmetologists, after the procedure, the client receives a baby face - more toned skin with significantly fewer wrinkles, a healthy glow, and natural radiance. When deciding on PRP therapy, it is important to choose a salon where sterility is observed. In addition, one must be prepared for the fact that after injections, small hematomas may appear on the skin.

6. Apparatus therapy

Apparatus cosmetology is one of the most progressive trends in the modern beauty industry. Most procedures of this type combine the principles of physiotherapy and aesthetic medicine.


According to many experts, the future of hardware cosmetology lies with phototherapy. It is carried out using an apparatus that emits pulses of a certain power. This procedure allows you to work on the deeper layers of the skin, increasing its tone and elasticity. With the help of phototherapy, acne can be treated, spider veins on the skin, pigmentation, wrinkles, and unwanted hair can be eliminated. Side effects from the procedure are rare, but with individual intolerance, hyperemia, swelling, bruising, burns, scarring or hyperpigmentation may appear.

Non-injection mesotherapy

The essence of the procedure is that so-called mesotherapeutic cocktails are injected into the skin with the help of special devices (and not by injections). As a rule, this is a balanced lipid cocktail, hyaluronic acid and some other components that moisturize the skin both from the outside and from the inside. After a course of mesotherapy (6-10 procedures), the skin becomes smoother and wrinkles are evened out. Unlike the so-called beauty injections, non-injection mesotherapy leaves no marks on the skin, papules or scars. In beauty salons, such procedures are carried out for different areas of the face, neck, décolleté, as well as the scalp and hands.

Sometimes after the procedure, side effects in the form of redness or swelling are possible, in rare cases an allergic reaction is possible. If mesotherapy was performed incorrectly, the client may develop degenerative skin changes, post-traumatic lymphostasis ( lymph stasis ).

Oxygen therapy

This is a kind of hardware skin care. Using a special device, oxygen is injected into the deep layers of the skin. As a result of such an impact, skin color improves, fine wrinkles are smoothed out, after the procedure the face looks rejuvenated and rested. The effect of oxygen therapy promises to be noticeable after the first application. Does not cause side effects.


7. Anti-age therapy

Thread technologies

During this procedure, with the help of special threads (lifting, reinforcing or biostimulating), the sagging soft tissues of the face are pulled up. Threads allow you to get rid of wrinkles, ptosis, double chin, skin flabbiness without surgical intervention. Threads are implanted under local anesthesia. The recovery time after the procedure is about a week. Advantages: no incisions, scars and stitches. Some time after the procedure, bruises, swelling and small hematomas are visible on the face. If the lifting is done incorrectly, facial expressions may be disturbed, the effect of a “surprised face”. In some people, after the introduction of threads, an allergy or an infectious-inflammatory reaction is possible.

Ultrasonic lifting

Ultrasound technology is often used for skin rejuvenation these days. The procedure activates the natural processes of skin regeneration, helps to increase its firmness and elasticity. In terms of effectiveness, ultrasound lifting is often compared with surgical methods of facelift. Side effects from the procedure are usually redness, swelling and increased sensitivity of some areas of the skin. These symptoms disappear after 5-7 days.


This is a method of rejuvenating the skin of the face, neck, décolleté and the area around the eyes using special devices. The purpose of the procedure is to activate the synthesis of collagen in the body by thermal exposure. The advantage of thermolifting is its safety and prolonged effect. At first, experts advise to undergo 8-10 procedures every other day, and then to maintain the effect, it is enough to visit a beautician once a month. Side effects from the procedure are quite rare, usually in the form of swelling, rash or redness of the skin.

For the body

1. Cryolipolysis

This is one of the fashionable procedures in our time, aimed at reducing body volume. During cryolipolysis, fat deposits are exposed to cold, resulting in the breakdown of subcutaneous fat. With this procedure, you can get rid of fat deposits on any part of the body quickly, without pain and without marks. The session lasts from 35 minutes to 1 hour. After cryolipolysis, the treated area may swell, the skin on it turns red, some people experience a local increase in body temperature and headaches. But the side effects are temporary.

2. Droppers of youth

The procedure boils down to the fact that a placental drug is injected intravenously into a client of a beauty salon. Most of these products have an immunomodulatory effect, restore metabolic processes in the body, improve skin condition and overall well-being. The composition of the droppers is selected individually. Most often, regulatory peptides, cytokines, amino acids, active macro- and microelements, and vitamins are used for such purposes. Side effects can occur if a person suffers from intolerance to one or more of the components of the dropper.

3. Osteopathic massage

Spa salons have been offering this service to their clients for a long time. Osteopathic massage is a kind of manual massage, the task of which is to influence the joints, ligaments, muscles in order to return them to their correct position and proper functioning. Proper osteopathic massage eliminates painful manipulations or sudden movements. The impact on the muscles and joints is carried out according to a special technique that helps relieve spasms and tension. Such massages are useful for people with diseases of the spine, neuralgia, pinched nerves, as well as those recovering from injuries. In addition, osteopathic massage helps to normalize metabolism. But in order for the procedure to benefit, and not harm, it must be carried out by a qualified masseur. With inept conduct after a massage, serious problems in the functioning of the musculoskeletal system are possible.

4. Polymer depilation

Polymer depilation is an ultra-modern method of removing unwanted hair, at first glance resembling sugaring. For this procedure, polymer wax is used, which tends to harden very quickly. The polymer captures only the hair and does not come into contact with the skin. Removing unwanted hair with this method is considered more effective and faster than regular waxing, and also less traumatic for sensitive skin. Polymeric materials allow you to capture even the shortest hair (from 2 mm), which other methods cannot cope with. Cosmetologists say that this method of depilation has no contraindications.

For hair

1. Airtouch coloring

Airtouch is a trendy technology for hair coloring with a hair dryer. Thanks to a special technique, it turns out to create the most smooth, almost imperceptible color transitions. To achieve this effect, the master divides the hair into thin strands and blows each individually with a hairdryer, so that no more than 30-50% of the hair remains from the original volume of the strand, and then paints them. As a result, it turns out not to color the entire strand, but, as it were, through a hair. Coloring according to this technique looks very impressive. As for side effects, they are the same as after regular staining.

2. Botox and collagen

For a long time, polyamide lamination was considered the main trend in salon hair care. Now, in the beauty industry, the emphasis has shifted to deep hair restoration. For this purpose, Botox and collagen are used in salons.

Let's just say that Botox used for hair care has nothing to do with Botox used to eliminate wrinkles. The procedure got its name solely due to the effect of rejuvenation. Botox products for hair usually include natural oils, keratin and hyaluronic acid.

Hair collagen, like Botox, is used to restore hair. The main active substance of such beauty products is collagen protein of animal or plant origin.

After these procedures, the scales on the hair are closed, due to which the hair acquires a mirror shine. Unlike lamination, Botox and collagen create a cumulative effect.

For eyelashes

1. Eyelash growth products

Thick and long eyelashes have always been in fashion, and to achieve this goal, women used different methods. For example, in recent years, eyelash extensions have been very popular: from unnaturally lush, reminiscent of dolls, to more concise ones, which at first glance cannot be distinguished from natural ones. But despite the huge popularity, this procedure is not the most beneficial for the eyes. The means used for building, harm the follicles, can cause ophthalmic diseases associated with inflammation of the eyelids. In addition, ladies with eyelash extensions usually have to forego some types of facial massages and masks.

Now extensions have an alternative - salons offer beauty treatments using products that accelerate the growth of eyelashes. The composition of such products may differ, as well as the result of their use. For example, products based on hormone-like substances prostaglandins and their synthetic analogues can double the size of eyelashes. But at the same time, this procedure does not exclude side effects. Most often - in the form of inflammation of the eyelids.

A safer analogue is peptide-based products. They give a less modest result, but the risk of side effects is minimal. In addition, such agents, unlike prostaglandins, are suitable for long-term use. But this applies only to beauty products containing exclusively peptides. Some manufacturers in one tool combine both components at once, others do not tear off the entire chemical composition of the drug at all. Such products may be dangerous for people with allergies, sensitive skin or ophthalmic diseases.

2. Keratin lifting

This relatively new beauty salon service has already become a real beauty trend. Keratin lifting is a procedure that allows you to fix the desired curl of the eyelashes. Reed glue is used for fixation, after which the eyelashes are enriched with vitamins, proteins and pigment. After lifting, eyelashes look more voluminous. The effect persists for 2 months. If the procedure is done by an experienced master, then there should be no side effects. The only remark: lifting should not be done in case of inflammation of the mucous membrane of the eye, as well as in the presence of an allergy to the components used.

Popular cosmetics

1. Anti-smog or antipollution cosmetics

This beauty trend came to us from Asia. The impetus for the creation of such products was given by poor ecology. Everyone knows that air quality affects not only the lungs, but also the condition of the skin. Modern research has shown that microscopic smog particles can easily penetrate the skin, and then provoke its flabbiness and hypersensitivity, acne, hair loss and other cosmetic problems.

This is how cosmetic products with an antipollution formula appeared, which are suitable for both home use and in beauty salons. These products are based on components that block the action of toxins and heavy metals. How effective cosmetic products from the anti-smog series are, depends entirely on their quality.

2. Cosmetics with syntibiotics

Syntibiotics are skin-friendly probiotics and prebiotics. These substances are responsible for healthy skin color and its elasticity. Products with syntibiotics gained popularity only after it became clear that antibacterial cosmetics destroy beneficial microflora, making the skin defenseless and vulnerable to pathogens. Cosmetics with symbiotics are products that contain bacteria that help restore beneficial microflora on the skin. Such products are especially popular among people with sensitive, very dry skin prone to rashes and redness. They are also useful for lovers of frequent peeling, as well as for acne or eczema.

3. Snail mucus (mucin)

Many popular face creams and serums contain snail mucus. Nowadays, beauty products and treatments using live snails are quite popular in spas, and mucin for the skin was first used in ancient Greece. It is said that Hippocrates used this substance along with sour milk to treat skin inflammations. Nowadays, mucin owes its incredible popularity to Koreans. It all started with the fact that in the composition of snail mucus, scientists discovered hyaluronic acid, which perfectly moisturizes the skin and maintains its elasticity, eliminates hyperpigmentation and prevents acne.

Before trying a new procedure

Before deciding on one of the very popular and expensive procedures, experts advise learning as much as possible about it, including reading reviews from professional cosmetologists and clients of beauty salons. It is equally important to analyze whether this particular procedure is suitable for your skin type. Well, in order not to overpay, you can try to find a cheaper alternative.

  1. Jessica Lindsay, Metro News (2019) – What is a jade facial roller and what are the benefits?
  2. Robert Jepson, Today's Skincare (2016) – The Pros and Cons of Chemical Peel.
  3. Forever Clinic – Laser carbon facial wrinkle reduction (black & white doll).
  4. Dana Oliver, HuffPost Life (2016) – Here's Why Gold-Infused Skincare May Not Be Worth The Hype.
  5. American Society of Plastic Surgeons (ASPS) – Platelet-Rich Plasma for Cosmetic Facial Procedures – Promising Results, but Evidence Has Limitations.
  6. Cocoon – No Needle Mesotherapy.
  7. - Thread lifting or facelift threads.
  8. Soheyb Timar. Hair Anatomy and Material Science / Archives of Pharmacy Practice. - 2020. - P. 104-117
  9. EstPortal - Prostaglandins for the growth of long eyelashes
  10. - Anti-pollution cosmetics: to whom and why?
  11. Lori Keong, The Strategist (2018) – What Does Snail Slime Actually Do for Your Skin?